There are indications that franchising might see a counter-cyclical surge in activity in response to the economic uncertainty and tighter financial markets.
According to a survey by the Griffith University, Franchising Australia 2008, the franchise sector has grown by around 13% over the past two years, maintaining the growth rate of the period from 2004 to 2006.
Over the past decade, the number of franchise systems has grown by around 47%, driven by a substantial increase in the number of service business franchises.
While there has been growth in retail franchising, it has been somewhat subdued in recent years particularly with full employment impacting on the number of prospective franchisees in the market looking for opportunities and alternative funding for growth available to businesses.
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